“Gold ETFs capped off a strong first half of 2025 with global inflows of $38 billion—the highest six-month total since H1 2020. June alone saw a significant surge across all regions, lifting global gold ETF holdings to their highest level in nearly three years. Total assets under management (AUM) rose 41% to $383 billion.
North America led the inflows with $21 billion for H1, driven by mounting geopolitical risks and shifting interest rate expectations. Europe turned positive for the first time since 2022, adding $6 billion in the first half. Asia recorded a historic $11 billion in inflows, with China, India, and Japan all contributing despite varied local factors.
Overall, gold’s appeal as a safe-haven asset remains strong, backed by policy uncertainty, weakening currencies, and growing demand for portfolio diversification amid geopolitical tensions.”